The Sales and Marketing Manager is responsible for managing all sales and marketing activities for SEKANYOLYA. The Manager will use his/ her past similar experience to grow the business for the company. A requirement of good motivational and leadership skills to inspire performance with a relevant industry experience ideally from a competitor will be the added advantage to success. The Manager must be highly motivated with a genuine drive to succeed.

Roles and Responsibilities.

• Day to day management of the sales team ensuring they are on track to achieve their KPIs.
• Achieving marketing and sales operational objectives as set out.
• Improve product marketability and profitability by researching, identifying and capitalizing on market opportunities and product development.
• Setting sales and marketing KPIs to manage activity within the team.
• Working with Sales Executives on approaches to building businesses.
• Training the sales team on sales techniques and giving advice.
• Ensuring the sales team update the Customer Relationship Management effectively with all appropriate data.
• Performance managing underperforming members of the sales team.
• Overseeing all marketing activities and ensuring they fit with the marketing strategy in addition to overseeing client correspondences.
• Managing the company’s social media accounts and posting relevant content cutting across platforms.
• Arranging for the company to attend relevant industry events and conferences.
• Reporting on activities towards targets to the company management.
• Attending meetings with customers alongside sales consultants.
• Putting together a content marketing strategy for the company.
• Making sure the company is Search Engine Optimized to maximize inbound sales opportunities.
• To create and implement a Marketing and PR strategy for the company.
• To identify potential areas for marketing opportunities locally, nationally and throughout the country for business growth.
• To produce appropriate company marketing collateral as required e.g. leaflets, banners, flyers, brochures.
• Act as a brand ambassador by protecting company image.